UNLISTED- 25FW

“Unlisted” is a collision of control and rebellion. For FW25, PROD channels a playful kind of rebellion, showing up unapologetically, no pass required. Set in a raw industrial world of scaffolding, motorcycles, smoke, and strobe, the campaign captures bodies caught between order and chaos, stillness and speed.

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Photographer / Director: LengChao
Assistant Photographer: A Yu Typhoon
Videographer: Wuli
Makeup & Hair Artist: Zhouzhou
Models: Sia (Only Models) / Dasha (Funs Model)

Creative Director: Erica Zhang
Creative Team: Zisui Liu / Julia Kang / Zhihan Qian
Project Supervisors: Mu Yang / Zisui Liu